You have to work on your business before your business works for you

Man working late

My wife and I have been in network marketing for almost a year and a half now.

I can’t tell you how many people I’ve seen join the industry with a ton of excitement and enthusiasm and then give up shortly after when they realize there is actual work involved.

Before people join our team, we make it abundantly clear that this will require work, consistency, and some time before it’s really a significant source of income.

It’s not a get-rich-quick scheme, it’s not a get-rich-easy scheme, and it’s not a get-rich-within-a-guaranteed-amount-of-time scheme.

It’s a business!

No matter how many times you explain it, there will always be people who think they can make a lot of money with just a little bit of work (and even less time).

Now, don’t get me wrong, the balance of working and getting paid does shift over time.

That’s what we’re really in this for, right?

In the beginning, it goes something like this: work, work, work, work, work, get paid.

Later, it goes: work work work, get paid, work, work, work, get paid.

Even later, it goes: work, get paid, work, get paid, work, get paid. (This is the most like a typical “job” and the pattern that a lot of people are used to.)

And when you’ve worked long and hard and over time, the scale starts to tip: get paid, get paid, work, get paid, get paid, work.

In the beginning (as you can see) it’s a LOT of work with very little pay until you build your business to that point.

Here’s the truth about it, just like any other venture:

You have to work on your business before your business works for you

Wouldn’t anything else just be a get rich quick scheme?

So the real question is, how do you get your business to that point where the scale tips and it starts to work FOR you?

1) Get crystal clear on your goals for your business.

This is step one and yet probably one of the biggest downfalls for network marketers.

EXACTLY how much money do you want to be making?

Money is just math.

If you can use your company’s compensation plan to work backwards from how much money you want to be making, you will literally have an exact roadmap to get to where you want to go.

2) Make those goals big and inspiring.

Yes, some people join because they want to pay off credit card debt, but that’s not very inspiring.

Dream bigger.

It’s different for everyone, but as a general rule, go back to step one and multiply that number by ten.

Now that’s inspiring.

3) Create and work a daily action checklist.

Figure out what actions you can do on a daily basis that, compounded over time, will take you where you want to go.

For our team, we recommend that their actions every day revolve around two things: connecting & creating.

We operate almost exclusively on Instagram, so let me give you some examples of what each of those two modes might look like.

Connecting just means reaching out to and interacting with:

  • People who follow the same accounts as you do
  • Followers of your followers
  • Recommended friends
  • Your current followers
  • People you’ve talked to in the DMs before
  • People who’ve engaged with your posts or stories

When it comes to creating, do any and all of the things!

  • Feed posts
  • Stories
  • Reels
  • Lives
  • Carousels
  • Any new feature that Instagram introduces

When you’re creating you’re typicaling sharing one of these three things:

  • Results that you or others have gotten from your products or opportunity
  • Valuable content that educates, inspires, or entertains
  • Your life (things that people can relate to like your work, relationships, hobbies, etc)

When it comes to your business, it absolutely CAN work FOR you eventually.

First, though, you WILL be working for IT.

Do that enough, and the scales will one day tip.

Did any of this surprise you? Let me know in the comments.

What do you think? Leave a comment below

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